For the population-at-large: "Adapt or Get Zapped!"
For "GW Awareness" recruitment: "Get Hooked or Get Cooked!"
For the jet setters: "Stay Out of the Sky or We All Fry!"
For the backyard BBQers: "Charcoal is Out-Use the Sun to Heat Your Buns!"
For lawn freaks: "Stop Mowing-Plant Saw Grass. The Rest of the World Will Follow Your Lead!"
For bass boaters: "Leave the Jet Boat at Home-From now on its 'Row vs Wade!' "
The Bad One